🎓  Graduation show details here: April 26, 2025  🎉
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🎓  Graduation show details here: April 26, 2025  🎉
Shakeel Mohamed wordmark logo set in the Mindful Roman typeface which he designed

Graphic Designer: Branding, typography, leadership

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About


Mindful Roman Typeface

Media: Type design

Tools: Glyphs, Illustrator, InDesign, Figma

Goal: Design a typeface strongly informed by historical and contemporary references with a specific theme in mind.

Recognition: Hoffmitz Milken Center for Typography (HMCT) gallery.

Mindful Roman is a rationally drawn transitional serif typeface for those embarking on a spiritual journey. Mindful Roman is currently used for my name in any identity pieces for my personal brand (website, résumé, business cards, etc). Typeface references include: Ingeborg, Corporate A, Times New Roman, and Century Schoolbook.

I envision this typeface in use for branding, packaging, and editorial projects as a display typeface or for larger text settings. Specifically for projects focused on beauty, healthy lifestyle, and wellness which seek to establish trust.

Future work includes: refined spacing, kerning pairs, sample print applications, and an italic variant. I would also like to create a few short motion pieces to demonstrate how the typeface is constructed and how it compares to its references.

Poster concept: astrology chart for the birth date & time of the typeface.

WIP font design file in Glyphs.

Process documentation binder, including weekly critiques.

Acknowledgements

Special thanks to instructor Greg Lindy, and mentor Jose Caballer. Additional thanks to Co-Star Astrology for copy used on the poster.




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